"LeClere Publishing is grateful to Authors' Web Design, and its mastermind, Hajni, for upgrading our
web site from that of a novice to a much more polished and refined display for the world to see, enjoy and learn.
Hajni just never seems to run out of good ideas, or enthusiasm for helping her clients promote their works.
She treats us like we're her only client---and we appreciate it."
- President of LeClere Publishing Company - Kitty Dye
"It has been my good fortune to work with Authors' Web Design the design division of Substance Books, in a continuing
relationship that grows better and better. Few can rival the caring concern, helpfulness, professionalism,
assistance, quality of product, and overall enthusiasm in helping promote in such a wonderful manner.
I would especially like to cite Hajni for her heartfelt concern, assistance, support and guidance and
in particular, her outstanding assistance in teaching me the rudiments of a website and, working together,
developing an exceptional website."
- The Story Of A Soldier - Ivan Paul Mehosky, USA
Examples and Testimonials of our Website Makeover Clients
| Before Site Makeover
After Site Makeover |
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Before Site Makeover After Site Makeover
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"We at Nature Publishing would like to thank you for our website makeover.
It was a good experience from start to finish. Your service
was personal and you were clear about the design of the website. The ease of communication
made the entire project work so well, not to mention the quick
completion with no hidden costs.
Thanks again and we look forward to working with you, as we continue to grow."
- Nature Publishing
|
What did we do?
Screen-fold (page length) reduction from 6 to 1.
Removed low resolution and visual interest level banner featuring apples and carrots and replace it with
author's photo, text content and book's cover with book order function. Increase visual appeal to targeted-market.
Increased importance of the offered product. Created site description and identification.
Our survey showed that visitors spent over 8 seconds trying to figure out what this site was about. "Probably I can buy fruits and veggies."
We decreased this identification meter to under 5 seconds. Decreased purchase-path.
Improved readability through typographical changes and better text and object alignment.
Before Site Makeover After Site Makeover
 |
What did we do?
Screen-fold (page length) reduction from 4 to 1.
Removed low resolution and visual interest level banner and replace it with
author's photo, text content and book's cover with book order function.
Increase visual appeal to targeted-market.
Increased importance of the offered product. Created site description and identification.
We decreased this identification meter to under 5 seconds. Decreased purchase-path.
Improved readability through typographical changes and better text and object alignment.
We integrated Content Management System with WordPess enabling the client to easily update content.
Before Site Makeover
 |
After Site Makeover
 |
What did we do?
Screen-fold (page length) reduction from 4 to 1.
Removed low resolution and visual interest level banner and replace it with
author's photo, text content and book's cover with book order function.
Increase visual appeal to targeted-market.
Increased importance of the offered product. Created site description and identification.
We decreased this identification meter to under 5 seconds. Decreased purchase-path.
Improved readability through typographical changes and better text and object alignment.
We integrated Content Management System with WordPess enabling the client to easily update content.
Before Site Makeover After Site Makeover
 |
What did we do?
Featured images of doctors and staff to increase visual appeal and suggest a more welcoming environment.
Created an SEO friendly Flash integration featuring the founder and the logo of the office.
Used a lighter color scheme to convey a positive and calm experience promising a healthy, improved lifestyle.
Increased the visibility of offered services.
Created site identification and description so that visitors would immediately pinpoint the purpose of the site.
Improved readability through typographical changes and better text and object alignment.
Provided easier access to contact information and office locations.
Comment from a recipient of a Webmastering Services "Effective, responsive and impactful site
"I can rate this site both as an author and a customer.
Any site can only be as good as the person behind it. I found Hajni to be very responsive to me, as an author;
I feel that she wants me to succeed, and she's been very generous with her talent on my behalf. On a practical level,
I can see the referrals (clicks) to my website from Substance books, and the number is steady and growing each month.
I have also used the site as a consumer, because first and foremost I am an avid reader. I found the book reviews concise
and informative, the collections -genres- well defined, and the design of the sites well done. Overall, perusing for
something to read was a pleasure."
Grigor Fedan - Author of "Dream Maker"
Services provided: Webmastering
Comment from a recipient of a free Basic Homepage Evaluation
"Thanks for taking the time to look at my site, and for offering such good feedback on it.
In fact, I plan on updating my site based on your suggestions, hopefully soon"
Tim Hutchinson -- Author, 'Battle Scars'