"I have gone over the new site and can only say it is beautiful.
You did a great job and I want to thank you. I can't believe how much the site
improved with your deft touch and skill. I showed the site to some of my friends
and they all agreed that the new site towers over the old one. I guess you must
have magic fingers because I still am in awe at your accomplishment. Again, my
sincerest thanks and appreciation for a job well done. I look forward to continue
working with you because now I know you have what it takes and more. With deepest
appreciation."
- Stairway To Happiness - Patrick Berkery, USA
"I am indebted to Authors' Web Design for designing my website. Now,
I feel that I am in control of it. Also, I pay much less monthly fees to my new web host Mexxus.
Hajni has been very helpful in providing assistance for updates to my site. The folks at Mexxus
are also terrific in providing support and answering my questions expeditiously."
- President of Orchard Publications - Steven T. Karris, USA
"LeClere Publishing is grateful to Authors' We Design, and its mastermind, Hajni, for upgrading our
web site from that of a novice to a much more polished and refined display for the world to see, enjoy and learn.
Hajni just never seems to run out of good ideas, or enthusiasm for helping her clients promote their works.
She treats us like we're her only client---and we appreciate it."
- President of LeClere Publishing Company - Kitty Dye
"It has been my good fortune to work with Authors' Web Design the design division of Substance Books, in a continuing
relationship that grows better and better. Few can rival the caring concern, helpfulness, professionalism,
assistance, quality of product, and overall enthusiasm in helping promote in such a wonderful manner.
I would especially like to cite Hajni for her heartfelt concern, assistance, support and guidance and
in particular, her outstanding assistance in teaching me the rudiments of a website and, working together,
developing an exceptional website."
- The Story Of A Soldier - Ivan Paul Mehosky, USA
Examples and Testimonials of our Website Makeover Clients
Before Site Makeover
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After Site Makeover
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Before Site Makeover After Site Makeover
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What did we do?
Changed color scheme. Integrated author's photo. Increase visual appeal to targeted-market
through Flash presentation of all books offered by publisher.
Increased clarity and ease of navigation.
Created balance and a better use of screen real estate.
Increased importance of the offered products. Created site description and identification.
Decreased the length of purchase-path along with creation of Amazon aStore. Improved readability
through typographical changes and better text and object alignment.
Created a database for author's blog with integrated comments, archives and RSS feeds.
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Before Site Makeover After Site Makeover
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"We at Nature Publishing would like to thank you for our website makeover.
It was a good experience from start to finish. Your service
was personal and you were clear about the design of the website. The ease of communication
made the entire project work so well, not to mention the quick
completion with no hidden costs.
Thanks again and we look forward to working with you, as we continue to grow."
- Nature Publishing
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What did we do?
Screen-fold (page length) reduction from 6 to 1.
Removed low resolution and visual interest level banner featuring apples and carrots and replace it with
author's photo, text content and book's cover with book order function. Increase visual appeal to targeted-market.
Increased importance of the offered product. Created site description and identification.
Our survey showed that visitors spent over 8 seconds trying to figure out what this site was about. "Probably I can buy fruits and veggies."
We decreased this identification meter to under 5 seconds. Decreased purchase-path.
Improved readability through typographical changes and better text and object alignment.
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Before Site Makeover After Site Makeover
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What did we do?
Screen-fold (page length) reduction from 4 to 1.
Removed low resolution and visual interest level banner and replace it with
author's photo, text content and book's cover with book order function.
Increase visual appeal to targeted-market.
Increased importance of the offered product. Created site description and identification.
We decreased this identification meter to under 5 seconds. Decreased purchase-path.
Improved readability through typographical changes and better text and object alignment.
We integrated Content Management System with WordPess enabling the client to easily update content.
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Before Site Makeover After Site Makeover
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What did we do?
Featured images of doctors and staff to increase visual appeal and suggest a more welcoming environment.
Created an SEO friendly Flash integration featuring the founder and the logo of the office.
Used a lighter color scheme to convey a positive and calm experience promising a healthy, improved lifestyle.
Increased the visibility of offered services.
Created site identification and description so that visitors would immediately pinpoint the purpose of the site.
Improved readability through typographical changes and better text and object alignment.
Provided easier access to contact information and office locations.
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Comment from a recipient of a Webmastering Services "Effective, responsive and impactful site
I can rate this site both as an author and a customer.
Any site can only be as good as the person behind it. I found Hajni to be very responsive to me, as an author; I feel that she wants me to succeed, and she's been very generous with her talent on my behalf. On a practical level, I can see the referrals (clicks) to my website from Substance books, and the number is steady and growing each month.
I have also used the site as a consumer, because first and foremost I am an avid reader. I found the book reviews concise and informative, the collections -genres- well defined, and the design of the sites well done. Overall, perusing for something to read was a pleasure."
Grigor Fedan - Author of "Dream Maker"
www.grigorfedan.com
Services provided:
Webmastering
Comment from a recipient of a Search Engine Optimization
Client's Testimonial posted on "Self-publishing" e-mail group. (10/Feb/2004)
"You may recall I've posted before about the good one-on-one sales I've had for my
mother's book "Laughter Wasn't Rationed" -- primarily due to her being there in person
and charming everyone with her cute German accent and bubbly personality! :) However,
reality is setting in that she will be 88 next month and I need to utilize the Internet
more for my sales.
I've had a Website for several years and recently had it search engine optimized by Hajni
of Top Site Makeover (http://www.topsitemakeover.com). I now have top rankings on major
search engines and am thrilled to death. Sure, we all can plug in the title of our book(s)
or our URL and come up as #1. However, she researched the most popular keywords my target
audience often uses, and it is for those words that I am now highly ranked. She knows
"her stuff," is pleasant to work with and I recommend her highly.
While I realize that even with search engine optimization there is no guarantee
people will buy a German war memoir in droves, I believe that generating the right
kind of traffic for your site is half the battle -- not just for me, but for all of us."
Sylvia Cole
Tricor Press
Visit www.tricorpress.com & read excerpts of LAUGHTER WASN'T RATIONED: A Personal
Journey Through Germany's World Wars and Postwar Years
Services provided:
S.E.O.
Comment from a recipient of a free Basic Homepage Evaluation
"Thanks for taking the time to look at my site, and for offering such good feedback on it. In fact, I plan on updating my site based on your suggestions, hopefully soon"
Tim Hutchinson -- Author, 'Battle Scars'
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